The Project…
Lils Tanning & Beauty is run by Leila Crewe, a qualified beautician who runs a salon from her home. Throughout her consultation with MUSE our team consistently got the feeling of quality from Leila, and she was very specific that she needed something that showed the high standard of her work despite not having her own premises yet.
We at MUSE love to work with businesses at every stage of their development, from conception right through to corporate success: and Lils Tanning & Beauty was no exception to that!
We built a brand for Leila that appealed to a consumer who appreciates the finer things. Leila only uses high quality product lines and materials in the services she provides and we worked in partnership with her to build a brand that reflected that.
We provided custom graphics for her social media pages, core branding materials (e.g. the logo) and marketing materials such as price lists and appointment cards.
Project Details
Client Lils Tanning & Beauty Salon
Date 25/01/2017
Skills Branding, Marketing, Social Media Management.
Core Branding
The main focus when Leila, director of Lils Tanning & beauty, first approached us at MUSE was to set out what she wanted her business to say.
The main challenge was conveying a sense of luxury while maintaining a boutque-like charm as Leila operates her business from her home.
We constructed a colour scheme from Leila’s preferred pallette; after discussing which were the best choices from the range she liked. Throughout the design process we continued to offer Leila advice from our experience in the industry while working closely with her on achieving something true to what she had in mind. The result was a stunning, visually opulent, luxurious brand identity that she loves!
Marketing Materials
Lils Tanning & Beauty needed the total works. From appointment cards to price lists; promotional flyers to social media imagery. At MUSE we provide whatever you want or need for your business to continue growing and Leila took full advantage of our promotional materials package that offered everything she needed to get started.